A minimal 3D exhibition space rendered in the browser, showing white gallery walls against a black void, with vertically stacked floor levels visible in the navigation and student architecture work displayed on the walls.
You enter a building that doesn't exist. Vertically stacked floors rise like a spinal column, each one a threshold to a 3D exhibition hall you can explore. This is The Bartlett Summer Show 2020, a virtual gallery holding work from 700 architecture students at UCL's Bartlett School. When the pandemic shuttered the physical show, Hello Monday gave them thirty-two rooms with no walls to bump into and no closing time. What could have been a stopgap became a statement.
The technical approach a hybrid: traditional 2D pages coexist with WebGL spaces powered by three.js. The walls were modeled in Cinema4D, exported as GLB files, and dropped into the browser. The entire color palette is three values: black, gray, white. No textures, no gradients, nothing competing with the student work. When Awwwards evaluated it, the animations and transitions scored very high. That tracks. The seamlessness between 3D exploration and flat project pages is the quiet trick here. You forget you're crossing dimensional boundaries. Ambient sound and ghost traces of other visitors create that low hum of "something is happening" you get at a real opening night.
Hello Monday, the Danish-born studio now part of DEPT®, built this. The pandemic forced the experiment, but the result outlived the emergency. This isn't a substitute for a physical gallery. It's evidence the browser is its own kind of space, with its own strengths worth designing for.
- Live Demo: https://summer2020.bartlettarchucl.com
- Author: Hello Monday (X, LinkedIn)